Everyone knows the importance of Branding in this industry.  One of the more difficult things I’ve come across with owning my own business is keeping up with the fast-paced ebb and flow of the technology world.  For Mac users, in particular, it’s a matter of having to be frustratingly ahead of the game and then waiting for the rest of the world to catch up.  For example, I used to burn CD’s of my client images to give to them.  When I had to upgrade to a new laptop, there was